Category Archives for Blog

Walking the Talk and The Journey Ahead

Walking the talk can sometimes be very difficult to do.  As a marketing coach and consultant,  I’ve spent the past several years helping small business owners, entrepreneurs and solopreneurs 

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The ABC’s of Facebook’s Newsfeed Update

Last week Facebook started rolling out a long overdue news feed update.  It hasn’t shown up in my news feed quite yet but my daughter was blessed with it last night. The official Facebook story

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Three Simple Steps to Build Your Personal Brand

Last Year over 1million people purchased hand held drills. Not one of those people wanted a drill?  Can you guess what they wanted?   You got it , people who buy drills want   “Holes”.     The

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Does SEO Matter?

For nearly 20 years SEO has been the bedrock of online marketing. I’ve always believed in content marketing or,in other words, writing things that my readers find valuable.  However, recently I’ve

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A New Year – A New Resolution

  As 2012 winds to an end we all get to reflect on the past year while looking forward to the next.  Over the past year I’ve had the pleasure of working with and educating more than 200 people

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How To Share your Facebook Business Page with Friends

Short video that shows you exactly how to share your Facebook Business Page with people on your personal Facebook profile and with your email contacts. want …

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Social Media Marketing is SEO Marketing

The other day I had a great discussion with Cecil, a business consultant for a niche industry.  He is working with one of my clients to increase total business performance. We discussed marketing strategy,

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Facebook Business Page Changes | A Quick Overview

As everyone knows by now, Facebook unveiled a new platform for their business pages this week.  I happen to like the changes as I think that they benefit local businesses in many ways. The new Facebook

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Is Your Social Media Plan Strategic or Tactical? Do you Know the Difference?

Do you have a plan for your Social Media?   If yes, is it a strategic or tactical plan? Do you know the difference? As a social media consultant and strategist, I’m faced with this question every

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