All posts by Kate Bourland

A New Year – A New Resolution

  As 2012 winds to an end we all get to reflect on the past year while looking forward to the next.  Over the past year I’ve had the pleasure of working with and educating more than 200 people

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How To Share your Facebook Business Page with Friends

Short video that shows you exactly how to share your Facebook Business Page with people on your personal Facebook profile and with your email contacts. want …

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Social Media Marketing is SEO Marketing

The other day I had a great discussion with Cecil, a business consultant for a niche industry.  He is working with one of my clients to increase total business performance. We discussed marketing strategy,

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Facebook Business Page Changes | A Quick Overview

As everyone knows by now, Facebook unveiled a new platform for their business pages this week.  I happen to like the changes as I think that they benefit local businesses in many ways. The new Facebook

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Is Your Social Media Plan Strategic or Tactical? Do you Know the Difference?

Do you have a plan for your Social Media?   If yes, is it a strategic or tactical plan? Do you know the difference? As a social media consultant and strategist, I’m faced with this question every

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