Category Archives for Marketing Strategy

Top Marketing Strategies That You Can’t Afford to Ignore In a Bad Economy

  Times are tough, but there are ways to mitigate the impact on your business. As you read this, I’m sure you are currently considering — or already have considered — the various ways that

Continue reading

7 Ways to Use Text Messaging to Drive More Sales

  A large majority of your audience is probably attached — more than they want to admit — to their phones. So, as you seek to drive more sales, you’ve got to meet your customers where they

Continue reading

The Hidden Mystery Behind Paid and Organic Marketing

Both paid and organic marketing have a place in your marketing strategy, but what are they and how can you get the most out of both methods? Read on to learn more! What Are Paid and Organic Marketing? Organic

Continue reading

We Doubled Her Business – The True Story and How We Did It

We Doubled Her Business! It sounds like I earned some bragging rights, and in truth I did. While I love being able to brag, there's a bigger story, a teachable moment as they say. Therefore, this is the

Continue reading

5 Simple Steps to Increase Sales with Email Marketing

To increase sales with email marketing, it helps to understand the role that email marketing plays in your sales process.  Email marketing is arguably the most important marketing channel that any business

Continue reading

Discover How Knowing the 4 Cycles of Business Can Help Scale Your Business

If you’re serious about building a six figure or even a million dollar business, it’s important to understand how the 4 Cycles of Business impact your business growth. Every successful business

Continue reading

5 Keys to Successful Marketing Campaigns

There are 5 essential keys to successful marketing campaigns.  Once understood, these essential marketing keys will help you create powerful marketing content that can be used over and over again. The

Continue reading

What is the Purpose of Your Website?

What is the purpose of your website?  Have you ever thought about it?  In today’s digital world every business knows that a website is important.  Sadly, few actually take the time to really define

Continue reading

Walking the Talk and The Journey Ahead

Walking the talk can sometimes be very difficult to do.  As a marketing coach and consultant,  I’ve spent the past several years helping small business owners, entrepreneurs and solopreneurs 

Continue reading